Why the Apple Watch Series 9 and Ultra 2 Ban Is Bigger Than It Seems
A presidential decision not to overturn the ban on selling the Apple Watch Series 9 and Ultra 2 holds significant implications for consumers seeking to purchase one of Apple‘s newest smartwatches.
A Setback to Best-Selling Smartwatches
A surprising setback to one of the best-selling smartwatches, the Apple Watch Series 9 and Ultra 2, has manifested in the form of a ban on sales and imports by the U.S. International Trade Commission, affecting consumer access to these high-demand devices.
Background of the Ban
Following a complaint from Masimo, a medical tech company alleging patent infringement by Apple for technology that reads blood oxygen levels, a presidential decision to uphold the ban came into effect just after Christmas, which has left consumers perplexed about the future availability of these innovative smartwatches.
Impact on Sales and Imports
Apple ceased retail and online sales of the Series 9 and Ultra 2 even before the ban went into effect, while also halting imports of these smartwatches into the U.S. Consequently, third-party retailers such as Amazon, Walmart, and Best Buy have become the primary avenues for purchasing these models.
Effects on Current Owners
According to reports, Apple is not providing repair services for the banned models that fall outside the warranty period, thereby leaving owners with limited options for servicing their devices. Additionally, out-of-warranty repairs and unit replacements have ceased for Apple Watch Series 6 and subsequent models.
Possible Solutions for Apple
Apple is yet to devise a viable solution to the ban. Potential remedies include implementing a software workaround or eliminating the blood oxygen sensor from the affected models. Alternatively, a legal settlement with Masimo might lead to a resolution, albeit potentially requiring substantial concessions from Apple.
Legal Recourse and Next Steps
Despite filing an appeal of the ITC’s decision, it remains uncertain how long the legal resolution will take. With this uncertainty, prospective Apple Watch buyers are advised to consider purchasing models with the blood oxygen sensor from third-party sellers as a viable alternative.
Conclusion
The banned Apple Watch Series 9 and Ultra 2 have left consumers and the tech industry in a state of anticipation. As Apple navigates the legal complexities surrounding this issue, the future availability of these popular smartwatches hangs in the balance.
Source: inverse
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