Understanding Digital Transformation Success
When it comes to digital transformation, the road to success can often seem daunting. Many companies are Investing substantial resources into this modernization process, and yet, the outcomes often fall short of expectations. The question then arises: At what point can we truly declare digital transformation a success?
A Common Goal
Just as individuals strive to get in shape at the start of a new year, businesses globally are pursuing similar objectives. According to IDG research Services, a significant 87% of enterprises are actively engaged in digital transformation efforts, making it clear that participation in this race is inevitable.
Facing the Uphill Battle
Initially, digital transformation may appear to be an expensive and arduous undertaking. However, the good News is that most companies are likely much closer to achieving success in this area than they realize. Much like getting in shape, digital transformation demands meticulous planning, persistent effort, and a healthy dose of patience and pragmatism.
The Cost of Incomplete Transformation
Recent reports indicate that companies worldwide are pouring vast sumsâprojected to reach $10 trillion by 2025âinto digital transformation efforts. Surprisingly, despite this substantial investment, KPMG’s findings suggest that a majority of American businesses are not experiencing improved performance or profitability from such investments.
Redefining Success Milestones
Given these challenges, it becomes imperative to redefine how we measure and celebrate success in digital transformation. Comparing this process to a fitness regimen, it’s not about achieving the end goal in one giant leap, but rather acknowledging and celebrating the incremental progress made along the way.
Unique Measurement Parameters
Since every company’s digital transformation journey is distinct, measurement of success depends on a unique set of circumstances. Considering this, there are various tangible ways to gauge progress, such as comparing planned and actual revenue, gaining greater self-sufficiency in Business users, or accelerating application deployment.
Sum of Small Victories
It’s crucial to recognize that each small victory, no matter how incremental, significantly contributes to the overall success of digital transformation efforts. By persistently pursuing these smaller wins, companies can accumulate substantial momentum, leading to the realization of their transformation objectives.
The Continuous Pursuit of Success
In many instances, digital transformation efforts have yielded impressive results, as seen in the case of a digital bank swiftly onboarding customers or major banks witnessing significant efficiency gains. These successes are often attributed to companies that embrace relentless experimentation and implementation, akin to the “flywheel concept” introduced by author Jim Collins.
Finding Success in Perseverance
When it comes to digital transformation, it’s important for companies to maintain a steadfast commitment to their goals. By relentlessly pushing the metaphorical flywheel of transformation, companies can gradually build the momentum required to achieve the breakthrough they seek, and ultimately emerge victorious in their digital transformation journey.
Embracing the Journey
Amid concerns about the pace and progress of digital transformation, it’s crucial to remain undeterred and continue the pursuit of success. Companies should draw inspiration from the relentless pursuit of excellence, as advocated by the Forbes technology Council in their mission to foster world-class CIOs, CTOs, and technology executives.
With businesses worldwide actively engaged in digital transformation, the journey toward success in this endeavor is crucial. By reframing the concept of success, persistently pursuing incremental gains, and maintaining relentless commitment to transformation, companies can attain their long-anticipated triumph in digital transformation.
Source: forbes
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